LHA to open up a search engine optimization department in Lahore, says LHA CEO

LHA, Pakistan’s state-owned telecommunications company, has said it will open up an “information and services” department to boost its search engine-optimisation capabilities.

The announcement comes a week after the government announced it will start offering telecom services to customers through a search-Engine Optimisation Department.

The department, which will also work on social media and content management, will have a total budget of $100 million (R3.3 billion) to launch by March 31.LHA Chief Executive Azam Qureshi told Dawn that the department would be open to the private sector and the public sector as well.

“We will not be able to solve all problems with government, but we will be able solve many of them,” he said.

“Our objective is to offer service to the entire society, which includes those who have never been served by the government.”

He said that the search engine department will have “two functions”: to improve the service delivery of the company and to boost the search and content-management capabilities of its users.

“The department will be responsible for improving the performance of search engine algorithms and algorithms of the public service providers and government,” he added.

“It will also be responsible to help public authorities improve the performance and efficiency of search engines and search and search-engines of public sector entities,” he continued.LHC and LHA have been working on expanding the internet in Pakistan since 2010, and Quresh said that they have worked on “many projects” during that time.

In March 2018, the country was ranked number 11 in the World’s 100 largest internet users.

Pakistan’s largest internet service provider, LHC, has been building a national network of more than 1.2 million internet users to boost internet connectivity.

The service will offer free internet access to everyone from a child under the age of five to adults in their 70s and beyond.